Reflections & analysis about innovation, technology, startups, investing, healthcare, and more .... with a focus on Minnesota, Land of 10,000 Lakes. Blogging continuously since 2005.

Category: Startups (Page 13 of 29)

Minnesota Startup Kidblog Returns from the Valley, Wiser and Richer

(Note: This post first appeared earlier today on Minnov8.)

Well, let's say nicely funded, anyway — a fully subscribed seed round that fulfills their near-term capital needs. I wanted to write a post to report the latest update on this amazing Minnesota tech startup: Kidblog. You've seen me write about these guys before:  earlier this summer … and almost a year ago when I posted an update from the EduTech Minnesota conference, when the company hit a million users. We also had one of the Kidblog cofounders as our guest on the podcast about that same time: Minnov8 Gang 97: R U Kidding about Kidblog? 
Kiblog-logo-2012

The company launched a new website and identity in August. But here's the biggest update of all: it just reported its user count has shot past 1.8 million!  Kidblog is a safe blogging platform designed for K-12 teachers, students, and schools — and it stands head-and-shoulders above other solutions out there.  It's an amazing "Grown in Minnesota" story that is a testament to the Internet innovation that happens here in our state!

I've known the cofounders, Matt Hardy (left, with admirer) and Dan Flies, for at least three years, and have been closely monitoring their progress. So, I'm especially excited about the success they're
MattHardy-Kidblogachieving. They've now received validation from some very savvy investors,
DanFlies-Kidblog not to speak of even more from their market: the teachers who have loved them for a long time, and continue to support the product with gushing testimonials and positive reviews.

The $400K seed round Kidblog opened in the spring was completed in June, with California investors Scott Banister, 500 Startups, and Maneesh Arora participating, joined by Minnesota angels Peter Schleider (RKB Capital) and Scott Burns (founder of GovDelivery).

Matt and Dan, who met as college buddies at U of M-Morris, have worked really hard to build something great. Kidblog began as a passion for them, and very much continues to be. It's only within the past year that they didn't have to maintain days jobs, too! Matt was a primary school teacher in Eden Prairie for many years, and Dan has worked in IT, most recently at Lawson Software.

Here's how they describe their creation: "Kidblog is built by teachers, for teachers, so students can get the most out of the writing process. Our mission is to empower teachers to embrace the benefits of the coming digital revolution in education. As students become creators – not just consumers – of information, we recognize the crucial role of teachers as discussion moderators and content curators in the classroom. With Kidblog, teachers monitor and control all activity within their classroom blogging community."

See the video interview below for more on their summer in the Valley. The duo participated in a large edutech event in San Diego in late June, where Matt said "they received a lot of love" from educators, and were the envy of other edutech startups that exhibited. The two wrote about that experience in this blog post.

During their last month in Mountain View, on August 20, Kidblog released a massive update to its platform. "We’ve listened to our users and made the world’s best student-publishing platform even better with a plethora of new features for teachers and students," they declared on this blog post: 14 New Kidblog Features You're Guaranteed to Love.

Stay in touch with Kidblog at its company blog here. Get more great updates at their Facebook page (including posts about their summer in CA).  And follow the company on Twitter @KidblogDotOrg.

Here's the eight-minute interview I recorded before we had lunch on Wednesday:

I asked a few followup questions of Matt. Here's that exchange:

Graeme: What's your stance now on Minnesota vs. California as far as a base of operations?

Matt Hardy: We deliberated carefully about these two locales. Silicon Valley is the heart of the startup universe and access to capital is unparalleled. Minneapolis has its own burgeoning startup culture, and there is developer talent here equal to the Bay Area. Cost of operations in Minnesota will be significantly lower. We can fly to San Francisco four times a month with the cash we save by not paying rent there.

Graeme: Did any existing or potential investors in California tell you they thought you should, or would eventually have to, relocate to the Bay Area?

Matt Hardy: None of our current investors has given us an ultimatum. It was suggested that it will be harder to raise funds with a pre-revenue, consumer web, growth model outside of Silicon Valley. We agree, but we also know that savvy investors can identify great companies anywhere.  Dave McClure of 500 Startups has indicated that some VCs in the Valley can miss opportunities by limiting investments to their own backyard. (Here's a great recent post Dave wrote that touched on that point — it's long, but filled with insights for startup founders and investors.)

Graeme: What was the attitude of your 500 Startups peers to this question, assuming the vast majority of them are based in the Bay Area?

Matt Hardy: Many founders in the Bay Area are gravitating toward San Francisco specifically. As Google and Facebook absorb talent at the southern end of the Peninsula, the hot place to be is the city. The sheer density of startups and investors creates a climate that drives everyone to build products better, bigger, faster. You definitely feel pushed to keep up with other teams doing awesome things. On the other hand, you can also get so caught up in the "cool kid" scene, attending trendy events and worshiping certain entrepreneurial icons, that you forget to put your head down and build something great that people want. We've spent the last three months in Mountain View working 16-hour days to build just that — the world's best student-publishing platform, beloved by teachers around the world.

Best of luck to Matt and Dan as they grow their business! This is a company I have no doubt will continue to make Minnesota proud.

Marissa Mayer’s Minnesota Connections

MarissaMayerUnless you were totally off the grid in the Boundary Waters Canoe Area for the past few days, you surely know by now that Yahoo! has named former Google exec Marissa Mayer as its new CEO.
 
But what you may not know is that two of our fellow MInnesota techies have ties to her, going back years — they're both friends of mine, and both have been startup clients of my consulting business.

One is Lief Larson (right), founder of Workface Inc., a venture-backed firm doing cool LiefLarson things to humanize business on the web.
 The other is Joe Sriver, who in 2008 founded the highly successful mobile app development firm DoApp Inc. (where, in addition to serving as an advisor, I was interim VP of marketing for a time). 

Lief went all through school with Marissa in Wausau, Wisconsin, where both of them showed an early interest in programming. He gave me this reaction to the news: 

"Yahoo! is ripe for reinvention, and I think Marissa is just the woman for the job. The one piece of news that came as a bit of a surprise is that she's pregnant and will be taking maternity leave in October, just three months after taking the helm.  I look forward to seeing what the next several months will hold for Yahoo!"

Joe's connection to Marissa came later — he was hired by her in 2001 as Google employee #198. (She was Google employee #20, its first female engineer.)  Joe was Google's first UI designer and worked for Marissa for some years, directly involved in such early products as AdSense and AdWords.  Here's what Joe had to say when I asked for his reaction to Marissa's new role: 

JoeSriver

"I was surprised by the announcement, as it sounds many others were. A pleasant surprise, that is. I feel she's the best person in the Valley to bring Yahoo back — the best pick Yahoo could make. She has a great technical background, superb at driving products, and has a great marketing sense. She's not an outsider, she knows the space well…exactly what Yahoo needs at the top. She will create a buzz around Yahoo. The analysts will be watching her moves closely, but she's prepared."

Of course, the tech community is almost universally supportive of this decision by the Yahoo! board — why wouldn't they like the choice of a technology exec to lead the turnaround?  Anything but an exec from the screwed-up media industry, huh?

I'm with Lief and Joe — I think Marissa is bound to bring some mojo back to $YHOO!

 

API Adoption And The Open Cloud: What Is An API? [Infographic]

I really like this infographic from the Rackspace blog. Very helpful for people to understand APIs. It also cites some great data from my frends at ProgrammableWeb.

Quoting from the post:

You probably use application programming interfaces (APIs) multiple times a day and aren’t even aware of it. They make it easier to share photos with friends, access massive data stores and drive new app development. With the rise of APIs, including our own Open Cloud API, we’ve compiled an overview to help you understand how APIs work, how you’re already using them, and how businesses are finding big successes with APIs.

 

Rackspace® — API Adoption And The Open Cloud: What Is An API? [Infographic] Rackspace® — API Adoption And The Open Cloud: What Is An API? [Infographic]

My Live Blog of the 2012 Glue Conference – #gluecon

Glue-logoThe fourth annual Glue Conference was held May 23-24 at the Omni Interlocken Resort in Broomfield, Colorado. (Pre-events were held May 22, including a Cloud Camp.) This live blog began at 8:30 am Mountain Time May 23, and continued throughout the event and beyond, capturing tweets until about 7:00 am May 25. It includes all my own tweets at the event, PLUS all those by others that contain the #gluecon hashtag… so I hope you're ready for a firehose!

Minnesota: A Great Place to Be for SaaS Companies

SaaSCamp2012_250w(Note: this post first appeared at Minnov8.com.) 

I had the pleasure of attending a workshop event held this past Saturday at the awesome CoCo coworking space at the Minneapolis Grain Exchange. It was called SaaSCamp 2012. Note the year is part of that title, because it fully intends to be a recurring event. If you’re part of an early-stage software-as-a-service business, or planning one, and you missed this workshop — well, you missed a great one, and I would make sure you get to the next one when it happens!

The event was conceived and conducted completely by Lief Larson, CEO and founder of Workface Inc., with assistance from a couple of his team members. Workface is a growing LiefLarsonstartup in Minneapolis that itself developed a SaaS offering it now markets widely, which it calls a “customer engagement platform.” I was extremely impressed with the breadth and depth of the content Lief pulled together for this event. It included a extensive look at market data for SaaS in the U.S. and globally, monetization strategies and practices, selling to the enterprise, negotiating contracts, increasing adoption and retention of your app, marketing your app, creating a channel to sell your app, financing and funding a SaaS business, training your SaaS customer, and ongoing monitoring of your SaaS business. On top of all this, Lief related some really excellent stories throughout the workshop about his journey in funding and building Workface.

I had a chance to follow up with Lief afterwards to get some further perspective on the story behind SaaSCamp…

Q: Lief, why did you decide to do the event?

Lief I’ve had a great group of mentors who have helped me during my entrepreneurial journey and I try to pay it forward by helping other young businesses and entrepreneurs to find success.  A few of my “mentees” are building applications that are software-as-a-service (SaaS) offerings and asked that I consider putting on an event.  That’s why I created SaaSCamp 2012 — to bring together like-minded people working on SaaS.  I think the event is already bigger than me, and I’m hoping the community will take it and run with it. SaaSCamp-scene

Q: In saying you’d like to turn SaaSCamp into a regular event, how often do you mean?

Lief I think meeting up once a quarter or some greater level of frequency is important to stay current with new ideas and best practices in SaaS, but a larger annual event is a must.

Q: Why did you do it as a small, paid event, rather than use the barcamp or unconference model (sponsor-supported, with free attendance), like CloudCamp and so many others?

LiefWhether you’re doing a sponsor-supported or attendee-supported model, the reality is that there are costs for hosting an event.  CoCo Minneapolis gave us a great deal, but they too needed to bring in people and security.  When you do a day-long event, people need to eat and drink.  Having a sponsored model takes some of the objectivity away, plus we don’t have a big list of providers who are focused on sponsoring the SaaS community (yet).  I think this will change over time. In any case, we analyzed the anticipated costs of the event, and used that to be the guide for what to charge for tickets.  Plus, having a cost/value relationship, in my humble opinion, ensures that you keep the event focused on the right type of attendees and preserve a focused and more intimate experience.  We’ve all been to those conferences that are a free-for-all and you often get a heavier mix of vendors that are simply coming to spend a day trying to sell to the attendees.  We had zero selling going on at our event, but rather a 100% focus on how to grow and improve your SaaS business.  SaaSCamp had a 100% money-back guarantee to ensure that the $200 ticket price was a non-consideration in the value received.  If/when the event has more attendees, I anticipate the ticket price will drop through economies of scale.

Q: You mentioned to me that you believe “we have the best place in the world to build a SaaS company here in Minnesota.”  Can’t it be done anywhere?

Lief Technically, a SaaS business can be built from anywhere. But I think for highly successful SaaS businesses to get off the ground, it is better positioned in a market where the cost of doing business is relatively low, and the technical talent base to execute against the opportunity is high.  Silicon Valley is well-positioned in terms of financing, but it’s also a very expensive place to build a business and the most competitive technology talent market in the world.  There’s no place in the world I’d rather be building my SaaS company than right here in Minneapolis.  We’ve found highly qualified engineers and programmers, incredible business support, affordable living and reasonable business overhead costs, and we’re well situated for travel to the east or west coasts.  Plus, we have more Fortune 500 companies per capita here than anywhere else in the U.S.  We’re well represented in terms of small, medium, and large companies to sell into.

Q: What’s the latest regarding the growth of Workface, and what can you tell us about your upcoming plans?

LiefLike many SaaS companies, we’ve found a way to scale the business without dramatic headcount additions to the company.  That’s why SaaS businesses can become highly profitable when they scale.  Workface has only 7 full-time employees, 2 part-time, and the rest of our business is accomplished through our contingent force, which includes 16 contractors.  We currently service more than 110,000 users and count companies like Intuit and AAA as customers.  Though our revenues are scaling and we’ve seen double-digit month over month growth, we’re continuing to bring private and institutional capital into Workface for growing our market penetration.  The visibility to ROI with SaaS is usually spread out over a longer time horizon (incremental monthly recurring revenue vs. selling on premise all in one big chunk).  As such, we anticipate taking on outside capital for some time to come.

——–

Disclosure:  Lief Larson is a former client and, I fully admit, one of my favorite serial tech entrepreneurs in this town.

Funny story:  Lief and I traveled to Palo Alto a couple years ago for a conference where Lief was pitching to the Silicon Valley VC community, along with a bunch of other hot startups, and sharing the stage with speakers like the founders of Salesforce and SuccessFactors. We stayed in a funky old, ’60s-vintage Travelodge motel — about as low-priced as we could find in Palo Alto. After we checked in to our respective rooms, we both went online to work. First thing I see is an email from Lief with a photo attached of this gorgeous, expansive hotel room, saying, “Wow, I hope your room is as nice as mine.” I never laughed so hard, because I could hardly turn around in my dinky little room.

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