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DEMO 09 – Interview With DEMO Presenter Primal Fusion

Graeme Thickins interviews Peter Sweeney, CEO of Primal Fusion, at the DEMO ’09 conference, which was held March 1-3, 2009, in Palm Desert, CA.
Time was growing short, and I still wanted to interview a couple more presenting companies before DEMO ’09 was history…so, I pointed myself toward Primal Fusion’s booth. This company piqued my interest with its talk on stage about “Thought Networking.”  They describe their solution as a “brainstorming partner.”  I got CEO Peter Sweeney going here with a major, detailed pitch…probably more than you bargained for! (he’s showing me stuff on screen that you can’t see) … but hopefully you’ll get the gist of this very fascinating semantic solution. Peter is pictured below at left, with Robert Barlow-Busch, director of product design.

PrimalFusion-DEMO09-350w

Download the MP3

1 Comment

  1. Robert Barlow-Busch

    Hi Graeme, thanks for highlighting Primal Fusion (and yes, as the photo suggests, we were feeling pretty tired by this time at DEMO!). Grats on your audio recordings too, BTW. Turned out quite well.

    If anyone’s interested to actually *see* what Peter describes in the recording, here’s a short video of Primal Fusion in action at DEMO. And if that captures your imagination, sign up for a free account to our alpha.

    Cheers!

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