Next on-stage chat is Colin Coleman, Sr. Director, Analytics Products Strategy and Data Governance, at Turner Broadcasting System, with Mike Dauber of Battery Ventures. Colin is an ex-NASA rocket scientist and says media analytics is actually harder than rocket science. How do you measure multiple channels in real time, for example? Attribution is another problem he admits is not solved.
Page 19 of 143
Peter Guerra, Principal, Booz Allen Hamilton, in a discussion with Tom Krazit, Executive Editor, Gigaom, says Amazon is making it easier for more clients to trust the public cloud, but there will always be those who want private infrastructure — government clients being the obvious. He said data tagging allows you to secure data at a granular level.
Justin Kosslyn, Product Manager at Google Ideas, is telling us about the Polaris project ("For a World Without Slavery"), which is making it possible to map, expose, and disrupt illicit networks with technology. The US National Human Trafficking Hotline has 150+ structured variables for 20,000 calls a year to drive national insights and policy. Patrick Keefe, a Staff Writer at The New Yorker, is working on making public records more accessible to address the problem. Justin sees hotlines as an increasingly promising way to amass data.
Stacey Higginbotham of Gigaom is moderating this one. The panelists are Sven Strohband — Partner and CTO, Khosla Ventures, Jalak Jobanputra — Managing Partner, FuturePerfect Ventures, Shivon Zilis — VC, Bloomberg Beta, and Hilary Mason — Data Scientist in Residence, Accel Partners.
First off, real applications! And please don't say you're a big data company when you pitch, because that probably means you're not.
"Data does not have value. You have to build the technology that makes it valuable," says Hillary, who points out she's the only one on the panel that's actually not an investor (rather, she's a data scientist who hangs around with VCs).
"Where do you find deals?" Stacey asks the panel. They look for "early signals," of course. (As in data!) They look to university researchers, corporate refugees, and the panelists that are NY-based really feel they have an edge, with "so many domain specialists located here." Sven likes to connect smart people and see what they can come up with.
"What pitches do you not want to hear anyore?" Don't say you're "like the AirBnB of something – we can figure that out." Hilary Mason: "No more Hadoop in the cloud."
Excellent segment with Dennis Crowley, CEO, Foursquare, interviewed by Mathew Ingram, Senior Writer, Gigaom. Dennis showed a cool video clip of a heatmap of checkins happening in and around NYC. Yikes! Sparkly little yellow things all over… (Lord knows I've been doing my part.)
The big question from Mathew was, "Will we get to the point when we don't even have to check in — just walk into a place?" Crowley's answer: "That's a good question: what will a Foursquare app look like that doesn't require a checkin?" So there you have it. You heard it here first. Or didn't.
About Graeme
Strategist. Writer. Consultant.
Advisor. Investor. More.
Recent Comments