We're now hearing from David Soloff, CEO of Premise, about how microdata can make a big impact on macroeconomics. His company is using crowdsourcing to bring economic indicators into the age of globalization and real-time data. Armed only with smartphones, Premise’s volunteers take pictures that are potentially worth – you guessed it – billions of dollars. I told you this Big Data thing could be monetized, didn't I?

Smartphone-Fired Economic Data! #gigaomlive