Reflections & analysis about innovation, technology, startups, investing, healthcare, and more .... with a focus on Minnesota, Land of 10,000 Lakes. Blogging continuously since 2005.

Tag: blogs (Page 1 of 2)

Blogging Gone Wild

TechSurfBlog-post1 People who've been reading this blog for a while may know I started it in 2005. That's a long time in blog years, and it's resulted in a monstrous archive of what people now call "long-form blogging" — at least it is for me, as one, lone writer.  My quick tally is about 400,000-500,000 words (several books' worth), and I can't even begin to guess the *time* I have into it. Let's just say it's been countless thousands of hours that I've spent filling this space — planning, thinking, writing, editing, covering events, managing comments, and, not the least, all the time spent in the behind-the-scenes (pain in the ass) administration of the site. That last part is especially a challenge with Typepad, the platform I chose way back when. Unfortunately, it hasn't kept up with bloggers' needs, especially from a UI/ease-of-use standpoint. (But the time to convert my blog to WordPress, as I might like, has just been way too much of a time hurdle to consider if I want to keep paying the bills with the income I have to generate in the non-blogging part of my business life.)

The whole notion of "micro" blogging wasn't even in our minds back in 2005. But, of course, those of you who follow me regularly know I've been posting the majority of my online content for the past few years on a certain site that starts with a "T"Twitter-logo With 11,000+ tweets there, at 140 characters each, that works out to some 200,000 words. And to say that's cut into my long-form blogging frequency here on this blog would be a gross understatement. Twitter, as it turned out, opened the floodgates on short-form, real-time blogging. But "blogging" almost seems like the wrong word these days, doesn't it?  Seems like it's really just about "content sharing" anymore, in the age we're in of never-ending "status updates." Speaking of which, yes, I'm of course on Facebook, too — here and here. Friend me at the first (my personal page) and fan me at the second (my company page). Or is it all about "Likes"? Whatever! Just click something there, will ya, and I'll be happy… :-)  [Note you can also now hit the little "Like" icon at the bottom of each of my blog posts here, as well as "Like" my blog overall in the sidebar to the right. We all *so* need to be liked these days…]

Where does it all end? Well, it doesn't. Which is the reason for this post. It's not to bore you with stats about my huge trove of blog content (which, along with $3.00, will get me a nice cup of coffee anywhere), but to tell you about other places where I'm now doing even more of that shorter-form blogging thing, in case you haven't run into me there yet. Flickr-GraemeAt least I'm having fun (I think). Just gotta keep sharing! These other domains of mine are more for my personal, random thoughts — and for sharing photos when I have some text to go along with them. Sure, I can share photos on Twitter (and I do, often, from my iPhone, with various Twitter apps) — but there are times when 140 characters just won't do. And then I have my Flickr account, which I think I've had about as long as this blog, where I can share anything I shoot — and I've done that with some 4500+ images, all neatly organized into sets.

Medium-Form Blogging?

But I like to say these other blogging places I'm about to tell you about are "somewhere in the vast expanse between my long-form and short-form blogging."  Here's one of them: my Posterous blog, which I've actually had for several months now. PosterousBlog-GraemeOn a site like this, I put up all kinds of stuff — I don't think much about it (unlike this site, which is really all about my serious, professional life). I can even email something to Posterous that instantly becomes a post. So, you'll see a whole array of…stuff. And maybe you've heard of PicPlz? It has an iPhone app I've started to use to share photos. Well, I've set those pix to also show up on my Posterous blog as individual posts.

TumblrBlog-Graeme As opposed to Instagram, another iPhone photo-sharing app (which I like even more). I have the pix I shoot with that app set to show up on my Tumblr blog, where I also post…other stuff. Just kinda started that one. Actually, there's no telling what posts will show up where, really. They just kinda happen, I guess, which I 'spose is the whole idea of real-time content sharing, right? I even did a kind of long post there recently (at least for Tumblr), a rarety — most people on it are just blogging a single photo, or maybe a video. But what is blogging, I say, without a little text, huh?  Words, baby! They make the world go round, don't they? (But, hey, that's a blogger talking.)

Like I say, blogging — it's gone wild.

My Talk on Blogging and Social Media at ‘Club Entrepreneur’

I gave a presentation on blogging and social media recently to the monthly lunch meeting of our local "Club Entrepreneur," which was launched within the past year by Rick Brimacomb. ClubEntrepreneur-logo About 60 people attended, more than they'd had at previous meetings, so we got to meet in the larger, main dining room of the Minneapolis Club — which is just awesome (quick iPhone photo included here, which I shot afterwards).

What a treat to present in such an historic place!  MplsClub The date was February 4, 2010.  After the event, I uploaded a pdf of my 64-slide deck to SlideShare: I titled the talk, Why Launch a Company Blog and Use Social Media.

I originally created the presentation in Keynote on my Mac, with lots of nice transitions and builds, which you can't see on the SlideShare pdf, of course.  You can in the QuickTime movie of the Keynote file that I also created, but that's 238 megs, so I won't expect you to download that… 🙂

(Note: A shout-out to authors David Meerman Scott, Debbie Weil, Brian Solis, Ann Handley, and Tara Hunt, whose work I cited in parts of this presentation. They are all heroes of mine.)

Also, I audio-recorded myself making the presentation, with my little whiz-bang podcast machine — my Olympus LS-10. So, if you'd like to listen as you go through the SlideShare pdf, here's the MP3 file:

• Download or listen to Graeme's presentation at the Minneapolis Club, "Why Launch a Company Blog and Use Social Media (MP3)".

The talk was 45 minutes, with about 12 minutes additional of Q&A at the end. You can't hear some of the audience questions very well but, overall, the recording turned out better than I thought it would — I just tried it as an experiment, setting the device on the projector table (mounted on a mini-tripod), about 12-15 feet away from me.  It worked well, though next time I'll get closer to the LS-10, so the volume level will be a little better.

If you'd like to have me give this presentation, or a variation of it, at your company, or as part of a workshop for a group of employees, please hit my email link at the top right. Thanks!

What I’ve Been Doing for the Last Month and a Half…

…because I sure haven't been posting here.  Wow, I can't believe it's been 45 days!  My last post was soon after I got home from Defrag.  It's a long story.  First, I got sick right after I did that last post, coughing and hacking and generally feeling lousy, which went on for — I kid you not — four weeks!  Never had anything like that.  I think it was something I picked up on the plane.  Then, to top it off, I was really busy with new client work during this time … for BusinessCard2, VISI.com's ReliaCloud, three Skyya Communications clients, and others yet to be named — so, I was basically hunkered down at home, trying like mad to keep things moving forward. (We self-employed don't get no stinking sick days!)

Anyway, I just noticed that, although I didn't post here on my Typepad blog in those 45 days, I did post, count' em, 19 times on my Posterous blog! … pictured here in all its (semi)glorious splendor.

Posterous-GT


I remember doing a post about a year ago here explaining that I'd been gone so long because I was micro-blogging (Twittering).  You see, for us long-time bloggers, there's these huge guilt feelings we get for not blogging more often on our main blog.  So that was my excuse last year.  This year, it's Posterous that's to blame.  For me, it's a site I subtitle "somewhere in the vast expanse between his micro and macro blogging."  So, first it was short-form blogging (Twitter) that was taking me away from my long-form blogging.  Now it's, what, "medium-length" blogging?  Anyway, I find it pretty easy and non-time-consuming to post to Posterous (which I do fairly effortlessly via email). I actually use it more as a quick social-bookmarking service of sorts, when I find a valuable link — as I used to do with Delicious.

So, now you know I haven't been ignoring my contributions to the cause of online content and knowledge-sharing.  I just have too damn many places to do it!  And I've hardly backed down on my participation on Twitter, Facebook, FriendFeed, and LinkedIn, either.  Oh, and I wrote two posts and participated in four weekly podcasts on Minnov8, too, with my colleagues there.

So, please keep following me here, there… or how about everywhere?  :-) 

Thanks, and Happy 2010!

Bloggers Break ‘Best Buy Capital’ Story; Company Goes Mum

In yet another example of how blogging is changing the news business and the PR business, it’s interesting to go back and look at what happened over the past 10 days or so with a story relating to Best Buy — a company I know well, headquartered right here in suburban Minneapolis. Bestbuylogo
This little tale is instructive to those involved in communications and journalism.

First of all, I think the underlying news story here is a positive one for Best Buy, and for its employees and shareholders. (Full disclosure: I like the company, I have friends there, and I did a little interim gig there myself back in 1999/2000. It is an amazing outfit.) But it’s still interesting to watch big companies like this try to deal (or fail to deal) with the realities of new media.

Here’s the story as it broke locally here in the Twin Cities yesterday (Friday), by our very good Business Journal: Best Buy builds VC unit to find next big things. (More disclosure: I was contacted early in the week by one of the writers of this story to provide reaction to the news, and was quoted in it.) But what’s more interesting to me, even than the news itself, is the fact that it wasn’t first discovered by a traditional media outlet: a blogger had actually broken this story the week before. If you’re in the journalism or PR business and have any sense of the changes being wrought by new media, you of course know such occurrences are becoming more and more common.Bestbuyhq

The Fuse Is Lit
A consumer electronics blogger by the name of Lee Distad in Edmonton blogged this piece of news first on March 18 with this post: Best Buy Capital to Invest in Tech Innovations. He had more to say about it on a weekly recap he did the same day on another blog: Best Buy Opens Their Own Venture Fund. Soon, another blogger, who happens to be a VC (and also a Canuck) — that being Paul Kedrosky of the blog Infectious Greed — had picked up on Distad’s breaking news and posted a link in his own post: Return of Corporate Venture Investors. (A little aside: what he fails to realize, and the others as well, is that Best Buy is not a new corporate venture investor; they’ve been at this game for many years. The new entity appears to signal simply an expansion or formalization of their practice of making minority investments in promising new companies from time to time that are strategic to their business.  The name Best Buy Capital just appears to perhaps be a new name for this entity — though it should not be confused with an old entity called "Best Buy Capital LP," which the company formed in 1994 to raise expansion capital, as this old SEC filing details.)

Then (within minutes, I suspect), the blog TechConfidential (from TheDeal.com) was running a post with an even better headline — With Best Buy Capital, corporate VC goes big box. (Disclosure: I have been invited to be a member of the TechConfidential blogger network, though I did not see their story on Best Buy till this week.) You can see in their post that they included, like good little bloggers, links to the earlier posters, dutifully paying them homage. TheDeal.com exists to serve investors, so you can be sure plenty of people who follow BBY stock got early wind of this story, actually well ahead of the general market. (Did it cause a blip in the share price?  Maybe not all by itself, but I see the stock did trade up that day.  Investors hunger for every little piece of news about the companies whose stocks they hold.)Bbychart0308

Okay, so what’s so interesting about a bunch of bloggers who sniff out a story for their relatively small audiences, which is then broken as a piece of hard news later in Best Buy’s hometown by a large, traditional media weekly that reaches many tens of thousands more people? Nothing so much, since it’s happening a lot these days. What’s interesting to me is that, as Distad reports in his original post, not only could he not get any information or a comment from the company’s PR people — they didn’t even seem to _know_ anything about this particular development within their company! And, as you can see, our local Business Journal was also unable to get a comment from a Best Buy source for their story, a full 11 days after the original blog post.

The Disconnect
If you haven’t picked up yet from one of the links above, here’s how the original blogger discovered the story…are you ready?  From a job posting. That’s right, a little known but valuable source of news that smart people looking for insights about a particular company can often find — right on the company’s own web site! (Or on any of a number of other job boards.) This isn’t news about what’s happening now, mind you. It’s better than that: it’s about what’s coming. Hiring plans definitely qualify as a bellweather of things to come.

So then, what does Best Buy do (ostensibly on a call from the PR people to the HR people) — they take the job posting down! There, that will fix those pesky, nosey outsiders!  Now, those links in the above original blog posts go to a dead page. Not to worry, however — it took me less than a minute to find the job description had been copied and posted to another job listing site here. That’s the thing about the web: once something’s out there, it’s impossible to fully take it back. (This is the posting for a "Principal," whereas another job had been originally posted by Best Buy for the position of "Associate," which I did not search further for. A source of mine within Best Buy told me this week that three people would be hired for Best Buy Capital; I would guess that to be one Principal and two Associates.)

Now, it could be said that this was just a coincidence — that the job postings were removed because the company had suddenly filled all three positions. Hardly likely, since the original posting appears to have only gone up on March 11. (And I know how long things take at Best Buy.) It seems much more likely the company was spooked by a blogger breaking a story that, for some strange reason, they did not want known. Or did not go through "normal channels." (Hint to Best Buy: the world is changing, and, like it or not…channels aren’t normal anymore.)

But what I find the most interesting of all is that the HR people, through their job-posting system (they use the very common Taleo platform), are putting out news that they apparently don’t realize. That is, no one seems to have explained this to them. I’m surmising they don’t tell the PR people when they do post something like this — witness the original blogger running into complete ignorance of the news when he called PR. By the same token, the PR people aren’t trolling the postings regularly themselves, either, it would seem, to become aware of "news" the company may be putting out in ways other than the limited supply they dish out themselves. And limited it is. They, like most big companies of old (and so many overly regulated public firms, I suppose), seem to spend more time keeping the news in than letting it out.

Two things I would ask: (1) Shouldn’t Best Buy (and other companies of their size) start figuring out how to deal with the notion of transparency in our new world of New Media?  And, (2) Doesn’t it seem to you that somebody should get the HR people and the PR talking?

 

 

Don’t Believe Everything You Read on TechCrunch

Especially the comments. Though donning your skeptic’s hat ain’t a bad idea when reading the posts, either. For example, is a startup written about on TechCrunch any better, or worthy of your time, than one that isn’t? Scoldingdontbelieve
They all start from ground zero; some just have money and influence, or a friend on the staff. I found it interesting when a key TechCrunch writer recently quit, saying he didn’t think he could write about "one more f**king startup." Thank you, because I don’t know how many more I can read about, either. (And the quantity is even worse on Mashable.) But I digress…

This post was mainly inspired by the drivel that runs through a lot of the comments. It’s reader beware, folks, as many of you know. What really irks me are negative comments from people who make up an identity to anonymously take a shot a one of their competitors. There must be a way for a site with open comments to make people verify who they really are (and out them, if necessary), or to at least police such comments better. Sometimes, readers do — but it’s not their job, now is it?

I saw such a comment on this recent TechCrunch post: Amazon Web Services Goes Down, Takes Many Startup Sites With It — #8, to be specific (which I won’t give more play by repeating here). First of all, the post itself was overly dramatic to begin with, leading many to comment (most of them constructively) that this really wasn’t as big a deal as the writer was making it out to be. And more than one implied "you get what you pay for."  In other words, this occurrence is one reason why bootstrapping a startup may not always the best when you’re a web company — meaning, risking your customers’ experience with only a "three nines" service. But the cheap shot #8 guy takes, out of the blue, is a direct attack on an alternative to Amazon’s service, which is a much more robust offering. The comment offered nothing to the discussion — just a cheap shot. In fact, when at least one other commenter asked later for more information from the guy, he was nowhere to be found.

Now, maybe I wouldn’t take such issue to this if the competitor he was talking about wasn’t one that I know — Nirvanix, which just so happened to be one of my top picks of the presenting companies at the recent DEMO ’08 conference. But I decided to ask Nirvanix’ CEO, Patrick Harr, whom I had met at DEMO, what this guy was talking about. Here’s what he said, in his very responsive email back to me:

"There is no customer registrant under that name, nor beta customer with that name that has ever tested our SDN service. In fact, [the situation is] quite
the opposite. Our service is very stable. We consistently maintain 100%
uptime at 2.5 to 3X greater performance than Amazon. Just as important,
our architecture of distributed geo nodes with 99.999% data availability would
not have allowed this type of outage.
Net, net — the comment must have been from a competitor."

Or a disgruntled somebody-or-other. Harr also told me that DEMO went very well for Nirvanix, and that the firm "just won a big Fortune 10 company, and another Fortune 100 is almost signed." In fairness, the firm seems to be targeting large enterprises much more than it is startups — so one would expect its uptime would have to be better than Amazon’s.

[Too bad Harr couldn’t have been as responsive as he was to me in commenting directly on TechCrunch. That is, responding quickly to comment #8 in particular. The lesson for companies, especially if you’re a startup seeking to make inroads against big-name competition, is simple and clear: you’d better have somebody monitoring key blogs on a daily, ongoing basis!]

If you’d like a second take on Amazon Web Services’ downtime problems, here’s an article from the AP via Business Week: Amazon’s Cloud Storage Hiccups.

Another interesting thing about TechCrunch commenters is how often they go after the writers themselves — accusing them of a certain stupidlty limited view of the world. These writers get accused regularly of all sorts of improprieties, as they sit and type away there from their cloistered little Silicon Valley digs. Case in point: commenter #14 here. "Bad journalism," the man says. Does what they do even fit into the category of journalism?  Well, there are those who would argue that one pretty hard. Yet, alas, that’s a topic for another post…  But the fact remains: be skeptical when reading traditional media, and even moreso with blogs — and especially with open comments on either.

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