In case you didn’t catch this, a couple of days ago Tim O’Reilly asked the Twittersphere if they’d like to put any questions to the CEO of Sun, about an hour before he was to interview him on-stage at the Web 2.0 Expo in SF this week. 
(Photo by James Duncan Davidson.) Well, Tim was wondering why he wasn’t seeing any questions coming through on Twitter, till he realized (too late) that he had his Twitter app settings wrong on his smart phone! (Unfortunately, he was only getting replies from those he was following.) Well, I wasn’t on Tim’s follow list, so my question, which I submitted within minutes of when he Twittered about this, was missed … along with a whole bunch of other people’s questions.
A few hours after the session ended, I saw a tweet from Tim where he graciously had decided he would do a blog post to ask those Twittered questions of Schwartz via email, after the fact. That exchange took a day or so, but Tim just posted the resulting Q&A yesterday, here: Missed Twitter Questions from Jonathan Schwartz Interview at Web 2.0 Expo.
So, as you’ll see on Tim’s post, my question (about blogging and Twittering, of course) did get asked, and answered — and, thanks to Twitter, I didn’t even have to go the conference! 🙂 There were several other good questions that Schwartz answered as well. The hint about what’s to come regarding Sun’s "network.com" offering is especially interesting. Thanks, Tim, for the great recovery — you’re forgiven!
Webb asked the question, “How do we design for this generation?” Though he’s a product designer himself, he went on to say later that Generation C is capable of building products of their own, being so into social networks and mashups and things — so one wonders then why we need product designers? But that’s just the pixel side of the equation. We still need people with design sense to help us sculpt things made out atoms — plastic or whatever. Products are getting smarter and more social, with all kinds of networking capabilities, of course. And we have “new paradigms for interaction,” said Webb. He cited widgets, for example, which he said is such a great paradigm, “it shouldn’t be limited to just the desktop and web.” A key point Webb made is that experience is what counts to this generation, and “how do we design for experience?” He said in his wrapup that experience should be “treated as a design surface,” and that all of us in the room are the right people to address these new design challenges. One nice thing the O’Reilly people pointed out to us in the description of this session was that “people have been paying for plastic longer than pixels.” So, the business model is there! 🙂 It should be an exciting future for product designers, whoever they may be.
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