Reflections & analysis about innovation, technology, startups, investing, healthcare, and more .... with a focus on Minnesota, Land of 10,000 Lakes. Blogging continuously since 2005.

Category: Data & Analytics (Page 2 of 2)

Mobile App Discovery Not Getting Easier; ‘Zombies’ Gaining

[Note: This post first appeared earlier today at Minnov8.com, where I am a contributor. Image credit: Telegraph UK.]

appsBasically, app discovery is a bitch, and the App Store is no longer the answer. That is the gist of a report on “2015 App Store Competition” published a couple days ago by an analytics firm in Berlin called Adjust. (PDF of the full report here.)

Minnesota developers are of course not strangers to this problem.  It’s especially painful for startups looking to get traction in today’s “mobile first” startup environment — and moreso if they don’t have Silicon Valley sized funding rounds.  I asked a couple of experienced mobile industry players here in Minnesota for their reaction to this news.  But first, more on the report.

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Quantifying the Hype: A Data Analysis of #CES2015

cesThink of it as the morning after. Actually, it was the Monday following the week when 2015 International CES ended, on a Friday. I was scrolling through my email, trying to decompress — feeling some pride in surviving multiple weeks of being blasted with hundreds (thousands?) of PR pitches from an absolutely cuh-razy variety of exhibiting companies, from all over the globe. The blisters on my feet weren’t hurting so bad anymore. Whew! Things were finally starting to… slow… down.

Part of this decompression process is always trying to form in my head my overall opinion of the show — this after writing a couple of posts (and shooting a ton of photos), but no one person can ever really write enough posts to describe their entire experience at this thing. Which begs the question, how the hell do I summarize yet another year of this massive tech-product sensory overload? It is not easy netting it out!

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