Apologies for the sound quality on this one. It seems the FlipHD mic is not the greatest for picking up an interviewee three feet away in an open, noisy showfloor like this. (Note: this is my first conference recording with a Flip.) Also, in the middle of the interview, my subject can't get a network on his cell phone, so he switches to another one. I would have edited that out, but I'm about as good at video editing as I am as Dancing With the Stars. So, hey, this is it!
Here's what I live-blogged about Looping in real-time when Dani was on-stage (my entire live-blog of DEMO Fall is here) ….
Looping.com from Imovation (SF) lets any business build a loyalty program, allowing customers to collect points and redeem awards with only a mobile phone! — and it works with any kind of phone, not just smartphones. No more carrying loyalty cards! There's no NFC, nothing to install, no data plans, no GPS, no camera required…"no problem!" This is very cool, an impressive product — I saw it live-demoed earlier, and the founder did a knock-out job of explaining it inside of six minutes.
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Great interview, even thought it was not that clear it was manageable. Thanks.